According to the report, 80 percent of the people are now buying a car online. That is, people are easily booking by visiting the website by looking at the model, color, features and price of the car. But most people prefer to go to Spini’s car hub to take delivery, so that they can see and drive the car well. This shows that trust in online shopping has increased, but the habit of touching the car is still intact.
Choosing the path of eMi
Now people are choosing the path of EMI instead of giving all the money together while buying a car. Spini’s report says that 58 percent of the buyers took a loan, mostly employed people. In Coimbatore, more than 65 percent people bought a car from a loan. Along with this, 30 percent of the people are taking assured+ warranty of Spini, which gives them confidence in the quality of the car.
People taking new cars to new people
Earlier, 74 percent of buyers were going to buy a car for the first time, but now this number has increased to 70 percent. That is, now people are changing their old car and taking new or buying another car. The average age of buyers has also increased from 32 to 34 years, which tells that people are now buying cars more carefully.
Women liked such a car
The number of women buyers is also increasing rapidly. In this quarter, 26 percent of the buyers were women, and this figure has doubled in the last three years.
Women like automatic hatchback cars, which are easy to run. In Chandigarh, more than 30 percent of women bought a car from Spini. This shows that women are now getting self -sufficient in buying a car.
Likes according to cities
The choice is different according to cities. There is a demand for petrol, diesel and electric cars in Bengaluru. More than 40 percent of people in Kochi are choosing home delivery. Jaipur has the youngest buyers, whose average age is 31 years. Delhi NCR, Bengaluru and Hyderabad are the largest markets. Demand of luxury cars in small cities like Jaipur, Coimbatore and Kochi has increased by 30 percent.
These cars sell the most
Maruti’s WagonR, Baleno and Swift are at the top among the best selling cars. The SUV has a demand for Ford EcoSport and Hyundai Creta. Honda City and Swift Dzire are being preferred in the sedan. White and gray are the most popular among colors, but blue color is now out of red.
Cars like BMW, Audi and Mercedes are now getting good conditions at cheap prices. Spini’s report states that in the festive season, especially in Onam and Diwali, the sale of cars will increase further. The demand for electric and hybrid cars is also increasing. This market has now become a reliable and digital experience by moving beyond cheap option.